Creating CRYPTO Content on YouTube: Coin Bureau Spills HOW! | Nic Puckrin, Co-Founder on Education

Nic Puckrin, Co-Founder & CEO of Coin Bureau, sits down with Dina Dakik, Strategic Partnerships Manager at YouTube MENA, for a raw and insightful conversation on growing one of crypto’s most trusted media brands in this Binance Clubhouse special. From early Bitcoin whitepaper research at Goldman Sachs to building a YouTube empire, here’s how authenticity, grit, and long-term vision power real influence in the Web3 era. This episode dives into the following: ✅ Coin Bureau’s humble beginnings and content philosophy ✅ Why crypto creators must focus on trust and long-term value ✅ Building a global brand: from website to podcasts to events ✅ What the audience wants now: shortform vs. longform in crypto media ✅ Dina’s take on the creator ecosystem and YouTube’s support in MENA 💡 Whether you’re a creator, investor, or just curious about crypto’s media side — this conversation is packed with real talk, strategic tips, and inspiration from one of the most influential names in the space. ⏱️ Timestamps: ⏳ 00:00 – Introduction: Dina Dakik (YouTube) welcomes Nic Puckrin (Coin Bureau) ⏳ 00:33 – What drew Nic into crypto? From an investment banking project… ⏳ 01:50 – The moment Bitcoin "clicked" and changed everything for Nic ⏳ 02:35 – How Coin Bureau began: Website before YouTube ⏳ 04:09 – Coin Bureau’s Vision and Mission: Education ⏳ 05:01 – How did Nic find Coin Bureau’s own voice with crypto education vs hype? ⏳ 06:54 – YouTube Content Strategy: Coin Bureau’s processes ⏳ 09:18 – Trust, transparency & how to spot shady creators ⏳ 11:04 – Did Nic ever consider quitting? Challenges & setbacks (Surviving FTX, market crashes & losing revenue) ⏳ 13:52 – Audience shifts for YouTube: Shorter, Negative connotations with “KOL” term, Memecoins ⏳ 15:55 – How Coin Bureau decides what to build next ⏳ 18:41 – What’s next for Coin Bureau? Global expansion and diversifying more channels ⏳ 20:15 – Advice to aspiring YouTube creators ⏳ 23:56 – Final question: What if Nic wasn’t in crypto? ⏳ 24:49 – Outro #Binance #token2049 #Crypto2025 #CoinBureau #youtuber #youtubecreator #cryptoyoutube ⚠️ RISK WARNING: Digital asset prices can be volatile. The value of your investment may go down or up and you may not get back the amount invested. You are solely responsible for your investment decisions and Binance is not liable for any losses you may incur. It is your responsibility to ascertain whether you are permitted to use the services of Binance based on your individual circumstances. Not financial advice. For more information, see our Terms of Use and Risk Warning. 📢 Join the conversation: ➡️ Twitter/X: https://twitter.com/binance ➡️ Instagram: https://www.instagram.com/binance ➡️ Facebook: https://www.facebook.com/binance ➡️ TikTok: https://www.tiktok.com/@binance ➡️ LinkedIn: https://www.din.com/company/binance ➡️ Reddit: https://www.reddit.com/r/binance 🔗 Download Binance here (iOS, Android): https://binance.onelink.me/y874/cb98de36 🔗 Sign up for Binance here: https://www.binance.com/en?ref=ERQKP7ND&utm_source=BinanceYoutube&utm_medium=GlobalSocial&utm_campaign=GlobalSocial